Chapter 2369 - 2180: Take Me Along (Part 3)
Chapter 2369: Chapter 2180: Take Me Along (Part 3)
"No problem at all. Mr. Su, could you give me a detailed introduction to our slimming tea product? I want to know exactly what your product is like." Song Jiaren asked Su Xiaoliu.
"Our slimming tea drink is a genuine weight-loss herbal tea. It uses the slimming Chinese medicine formula developed by our Family Head from the Song family. The slimming effect is solid, the taste is light and refreshing, it not only quenches thirst but also helps you lose weight, and all the ingredients are 100% natural Chinese medicinal herbs with no toxic side effects." Su Xiaoliu replied.
"Not bad, Little Six, you’ve got the ad slogans all lined up. I think we could just let you handle the promotion directly!" Song Xiaodong joked to Su Xiaoliu.
After listening to Su Xiaoliu, Song Jiaren nodded, then asked Song Xiaodong, "Our company doesn’t just do ad production, we also handle ad placement and marketing. We can take care of the whole set of corporate and product promotion processes. So I’d like to ask, Mr. Song, do you only need ad production, or do you want me to handle the entire promotion for your product in one go?" Song Jiaren asked Song Xiaodong.
Jiang Huixuan shot Song Jiaren a glare with her eyes, signaling her not to say that.
After hearing Song Jiaren’s words, Song Xiaodong turned his head and exchanged a look with Su Xiaoliu, then asked, "What do you think of their company?"
Before coming to talk with Jiang Huixuan and Song Jiaren, Su Xiaoliu had already finished investigating their ad company.
Su Xiaoliu said to Song Xiaodong, "I’ve pretty much looked into their company’s situation. They do indeed have the capability to provide full-service product advertising and promotion."
Without even thinking it over, Song Xiaodong said to Su Xiaoliu, "In that case, let’s hand over the entire product advertising and promotion to Miss Song."
"Okay." Su Xiaoliu nodded straightforwardly.
"What do you think, Miss Song?" Song Xiaodong turned and asked Song Jiaren.
"Mr. Song, here’s the thing. Advertising and promotion generally breaks down into several parts: ad planning, ad production, ad placement, and marketing. Normally, for this kind of systematic product campaign, the work should be split among several ad companies to reduce risk and keep each other in check." Song Jiaren said to Song Xiaodong.
Chapter 2182 I Know What I’m Doing
Jiang Huixuan hadn’t expected Song Jiaren to say that, and her mouth fell wide open in surprise. It took her quite a while to snap out of it, then she kept jabbing Song Jiaren in the side with her elbow, bumping her so hard that Song Jiaren’s body swayed.
Song Jiaren completely ignored Jiang Huixuan.
"Then what do you think we should do, Miss Song?" Song Xiaodong asked Song Jiaren.
"To be frank with you, Mr. Song, although our company does have the ability to take on a full set of product promotion work, different stages are handled by different departments, and their production capabilities vary. The two departments our company is really strong in are ad production and ad placement. As for marketing and product promotion, those two departments were only set up less than two years ago, and they lack experienced technical staff. My suggestion is that you look for other companies for those parts, Mr. Song." Song Jiaren said to Song Xiaodong.
"Are you crazy? You’re turning down business! Mr. Song, Mr. Su, don’t listen to Jiaren’s nonsense. Even though those departments of ours started up not long ago, their development has been very fast. By now we’re fully capable of independently handling marketing and product promotion work!" Jiang Huixuan said to Song Xiaodong and Su Xiaoliu.
Song Xiaodong and Su Xiaoliu exchanged a smile.
"Huixuan, stop it. I know what I’m doing. Mr. Song is entrusting us with such a big project because he trusts me. Since Mr. Song trusts me, I absolutely can’t let him down. So I have to recommend the best services our company can provide to him, and I mustn’t deceive Mr. Song just to grab a bit of petty profit. If our business level isn’t up to par, then it just isn’t up to par." Song Jiaren said to Jiang Huixuan.
"I really don’t get you. Even if we don’t do a great job in marketing and product promotion, how bad can it be?" Jiang Huixuan asked Song Jiaren.
"It’s not that it would be terrible, but I know where there are better options. If I don’t tell Mr. Song, then I’m letting him down, and I wouldn’t be able to live with myself." Song Jiaren said, looking firmly at Song Xiaodong.
Song Xiaodong and Su Xiaoliu exchanged another look, and Su Xiaoliu nodded in surprise.
What Su Xiaoliu was definitely thinking was: no idea where the Family Head dug up someone like her.
"Miss Song, do you really not regret doing this at all? I might actually follow your advice." Song Xiaodong asked Song Jiaren.
"I don’t regret it. For us salespeople, the most important thing is integrity. If I deceive you, Mr. Song, I won’t be able to sleep at night." Song Jiaren replied.
Song Xiaodong nodded approvingly.
"All right then. I hope you can recommend two advertising media companies you’re satisfied with, and give us a workable subcontracting plan for the advertising and promotion work." Song Xiaodong said to Song Jiaren.
"Okay, but I’ll need some time."
"Time isn’t an issue. Our media hype and ad campaign will probably only start building up around next spring, so as long as you can have a proposal ready for me before spring, that’ll be fine." Su Xiaoliu said to Song Jiaren.
"It definitely won’t take that long. If it’s just a subcontracting plan, it’ll probably only take a few days. The finished ads will take about half a month to produce, and ad placement will take about a month. As for marketing and promotional activities, those will require even more time, and we’ll need to communicate further about those later." Song Jiaren said to Su Xiaoliu.