Chapter 1378 - : Second Round of Publicity Plan
Chapter 1378: Second Round of Publicity Plan
Translator: Atlas Studios Editor: Atlas Studios
December 24th, Monday…
Pei Qian arrived at the office in a good mood as usual.
That was because ‘Successor’ had broadcasted two more episodes last weekend. However, the ratings for ‘Successor’ continued to fall on the Aili Island website and other ratings websites!
Even Tengda’s own TPDb website’s ratings had fallen significantly.
The situation was not much better than other websites because of the existence of original parties.
Now, the rating of ‘Successor’ on Aili Island’s website had fallen to 6.3. It was nearly one point lower than when it first premiered.
For the series on Aili Island, six marks was considered a pass.
That was because the ratings on these video websites were high to begin with. Many outstanding dramas often obtained high ratings like 9.8 or 9.7 points and were already considered quite mediocre in many people’s eyes.
Now, it has reached about six points. That was already considered a lousy film. He did not know how many people would be dissuaded by this rating alone.
The fourth and fifth episodes of ‘Successor’ had obviously started on the main topic. The plot should have started to become more exciting.
He knew from the bullet screen comments that this was obviously the work of Just Qian’s bad review!
The content of the fourth and fifth episodes might be more exciting than the first three episodes, and Phil’s plan was gradually starting. However, the key problem was that Just Qian’s dark manuscript was attacking the core of the story of ‘Successor’. To a certain extent, it could be considered a prediction.
Those who had read this manuscript already had expectations of what happened after ‘Successor’. Thus, they were not excited when they saw the fourth and fifth episodes. Instead, they felt disinterested and even had reverse psychology.
The influence of this dark manuscript was not limited to a certain website. Instead, it had become a material that everyone would use when discussing ‘Successor’. In other words, it would be to defame the weapon and ammunition of ‘Successor’.
Someone online was debating whether ‘Successor’ was good or not. Someone would definitely post the content of the manuscript.
At this rate, even if the plot behind ‘Successor’ gradually got better, the scene got bigger, and the pace of the story got faster, it would be meaningless to these people who had already given up.
They were not even watching the rest of the plot. How could they specially come over to change the ratings?
All in all, the situation was great!
In addition, the various teams, including FV Team, and the staff of the GOG project team who had gone to Europe to organize the international competition, would also return to China within this week.
After the international competition ended, Pei Qian allowed everyone to play in Europe for a week.
Logically speaking, the international competition was very successful. These people should be suffering.
However, as the saying went, one thing was another. It was one thing to let them play in Europe for a week and spend more money. It was another matter to send them to Bao Xu to suffer in order to reward their ‘merits’. The two would not affect each other.
However, Pei Qian was extremely worried about the future of GOG’s project team.
It was the same international competition. FV Team had snatched the championship from IOI, and the popularity of the local server had plummeted. It could be said to have suffered heavy losses. This comparison made GOG seem to be making huge profits.
To the players in the local server, it was naturally a great thing for the domestic teams to win two consecutive championships. The pre-match activities that were exclusive to local players had also gained extremely high popularity.
For foreign players, even though the European team had not made it into the finals this time, they had improved a lot compared to last year. It gave people hope. What’s more, the international competition was in Europe’s home ground this time. Tengda as the organizer had given them enough face.
The new viewing function had completely improved the viewing experience and discussion;
Servers in various regions had also launched a series of activities in the international competition. GOG’s influence in the world had increased further, and IOI’s market share had been squeezed out a lot.
All in all, he won, he won badly.
However, what should he do next?
Pei Qian had spent so much effort to poach Eric and Zhao Xuming. Wasn’t he hoping that they would work hard to curb GOG’s rapid expansion?
In the end, the two of them came and expanded even more. With this, GOG’s market share and income had increased in the past one or two months. It was more than the previous half a year.
What should Pei Qian do?
Eric, Eric. I was wrong about you.
Pei Qian was very helpless. Some people really could not be judged by their appearance. Eric, who looked so reliable, was actually a scammer.
However, the only good news was that Zhao Xuming, who he had poached from Eric, was still reliable.
Zhang Yuan was the one who arranged for the offline viewing of the competition on the local server. GOG updated the viewing function. That was done by Bunny Tail Live-Stream.
Even the live-stream platform’s plan to buy the competition copyrights was ruined because of his guidance.
Boss Zhao was doing nothing!
That was an outstanding performance.
Thus, Pei Qian felt that he had to strengthen the internal battle between Zhao Xuming and Eric. He had to let Zhao Xuming gradually take the initiative and suppress the bewitched Eric.
Pei Qian had already hinted to Zhao Xuming previously to let him know that he was on the same level as Eric. He should not listen to Eric every time. He had to have his own ideas.
Now, it seemed like that was not enough.
Pei Qian decided that he had to praise Zhao Xuming when he returned with Eric. He had to nurture his confidence and give him a hint.
At that time, Zhao Xuming would realize that he had been doing well and had been praised by Boss Pei. He would definitely continue to do well in the future, right? He would even drag Eric down with him.
That way, Pei Qian would have achieved his goal and would be satisfied.
Pei Qian was still thinking when he heard a knock on the door.
He looked up and saw Meng Chang.
“Boss Pei, this is the publicity plan for the second round of ‘Successor’. Please take a look.”
Meng Chang handed the plan over with both hands.
Pei Qian was elated.
Yo, Meng Chang was getting better.
The ratings of ‘Successor’ had fallen drastically, and its popularity could not rise. It could take this opportunity to increase publicity funds to obtain higher commission?
Not bad, not bad. This style of ‘brave leftovers chase poor bandits’ was very similar to my style back then.
Pei Qian’s smile widened as he quickly scanned the plan.
This plan was reliable!
The plan was similar to before. They continued to release advertisements and publicity resources according to the original channel. However, there was a change. They had to like and share some film reviews that analyzed the meaning of ‘Successor’ through the official account.
‘Successor’ had made so much noise at the beginning of its screening. There were so many people watching it, so there must be no lack of film critics.
Some film critics who criticized it for being useless naturally liked ‘Successor’.
Some of them might also be the original parties of ‘Successor’.
However, from the looks of the current situation, these film critics who liked ‘Successor’ did not have such a huge reaction like Just Qian’s film review.
The reason was very simple. It was more acceptable to criticize others than to preach.
Why was it that so many people watched many lousy movies that dissed movies, but not many people paid attention to them when they analyzed movies seriously?
That was because shooting lousy movies with reason would give people a mental sense of satisfaction, even a sense of superiority.
These film reviews that gave positive comments about ‘Successor’ were all trying hard to explain how good the connotation of this series was. This would give people a feeling of preaching and would cause reverse psychology. It would not be easy to accept.
In addition, the first three episodes of ‘Successor’ gave people a very bad impression. The two emotions overlapping gave Just Qian a huge space to showcase his film review.
In Meng Chang’s plan, he had to approve these film reviews through the official liking.
Pei Qian was very satisfied with this move.
That was because such a method would obviously not help to increase the popularity. Instead, they would be scolded even more badly.
Which official platform would personally interpret the meaning of their own work?
Wouldn’t it be too degrading for him to personally interpret the series’ performance?
What’s more, this would make the audience’s reverse psychology even more serious: Why, your official liking of these content, are you hinting that ‘Successor’ is indeed this connotation? Are you hinting that we are all stupid and can’t understand your connotation? However, we can understand it, we just can’t accept it!
It was conceivable that this move would definitely anger those viewers who gave low marks further. Some of them might be more motivated and spend more effort on various forums and websites to defame ‘Successor’.
That was a good thing!
Pei Qian could not help but give Meng Chang a thumbs up silently. It looked like Meng Chang had spent a lot of effort this month to get the commission.
Meng Chang originally wanted to explain a little, but he knew that Boss Pei must have understood this plan seeing Boss Pei smile and even nod from time to time.
If that was the case, there would be a lot more to explain.
Meng Chang’s plan was also very simple. It had two purposes: First, maintain popularity; second, start a debate!
That was because he had already placed all his hopes on three weeks later.
The first round of the election was held at Yuklaia’s side last week. The votes in the Great Vassili were in second place among all the candidates. It was lower than the current President, but there was not much difference between the two.
Since none of the candidates had more than 50% of the votes, the first two would be given the second round of voting. The voting would be finalized this time.
This result also made many people on the foreign websites’ jaw drop. That was because they did not expect to get so many votes in the Great Vassili. The various predictions on the foreign websites also began to change. The odds had also changed from about five to about 1.8.
Meng Chang was very lucky that he attacked quickly.
However, the mainstream media outlets of the internet still thought that the Great Vassili would not be selected.
Many people might want to vote vengefully in the first round of voting, but they would definitely recover their sanity in the second round of voting.
However, this result further confirmed Meng Chang’s judgment of Boss Pei.. He was also more determined to continue his publicity plan!